31 Oct GAERNE ANNOUNCE NEW PARTNERSHIP – WITH MOTOGEAR
Motogear Ltd has been appointed the new Exclusive partner for the UK and Eire for Gaerne Road Boots.
This year, Gaerne celebrates its 52nd year anniversary! Ernesto Gazzola, the founder of Gaerne and his family are still, to this day, managing the company. Based in Coste di Maser in the Province of Treviso, a region that is famous for quality footwear, is the Gaerne production facility.
Motogear will be the representative for the road and touring collection – Gaerne also specialise in cycle and off-road footwear. The extensive range covers race, touring, city urban, adventure and Gore-tex products. The new distribution partnership will see the complete road and touring range back in the UK.
Gaerne’s road racing heritage can be traced back to Wayne Gardner – World Champion of the 500cc in 1987. In the present day the product can be seen on WSBK Champion Marco Melandri and three times British Superbike Champion Ryuichi Kiyonari, to name only a few.
Director of Motogear, Trevor Hall says “with Motogear’s new strategy of working with specialist manufacturers – the Gaerne family and their traditional craftsmanship create a perfect synergy with our current brands – Nolan, X-lite, Five Glove and Gimoto.”
Ernesto Gazzola of Gaerne says “we have been in discussions with Motogear for some considerable time and are extremely happy to have now finalised a bespoke business model to help re-establish Gaerne in the UK. The UK is an extremely interesting market for us and Motogear, with their vast experience and new strategy, will focus to increase our market share.”
For more information, please do not hesitate to contact:-
Huxloe House, Telford Way, Kettering, Northants, NN16 8UN